iDEA Inspiring Digital Enterprise Awards

The Flower Shop

You’ve learned that in Social Media, marketing efforts are built on trust, engagement and community.

Which of the actions below show examples of how a flower business can use Social Media to engage with their audience that goes beyond promotional messages? Select four answers.

  • A tutorial video on how to make a flower arrangement.
  • A poll asking your audience about their favourite flowers.
  • A sale offer related to Valentine’s day.
  • A caption writing contest.
  • Information on the spring sale offers in your stores.
  • An advert to recruit delivery drivers.
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