iDEA Inspiring Digital Enterprise Awards

Step 2 of 7Choosing a Platform

Choosing a Platform

You are a farmer that specialises in organic produce and you are in need of setting up an online presence to promote your business. The aim of your online presence is to showcase your farm, products, and your produce to prospective distributors.

Based on what you’ve learnt so far, what is the most appropriate online presence to achieve your goals?

There are three methods you can choose from to set up your website:

  • Use a website/blog builder service

    A website builder is a program, or tool, that helps you build a website. The programs are very user friendly and use a WYSIWYG (What You See Is What You Get) interface with drag and drop elements (copy, images, etc).

  • Use a content managament system (CMS)

    A web Content Management System (CMS) is a system designed to support the management of the content of web pages. You can easily manage text and embedded graphics, photos, video, audio, maps, and program code (e.g. for applications) that displays content or interacts with the user.

  • Doing all the setting up yourself

    Setting up a website for yourself involves lots of skills such as being able design and code. Although it might be the cheapest option in the long term, it might be time consuming.

To enable you to best showcase your products and give full details of your business, you will be better off setting up a website. How do you want to go about setting up your website?

You chose to set up your website yourself from scratch. What are the PROS and CONS of this method?

Doing all the setting up yourself
Pros Cons
Cost-effective Time consuming
Total Flexibility Requires design skills
Easy to publish Requires coding skills

What about the other methods? What are the PROS and CONS of each of them?

Continue
Using a website/blog builder service
Pros Cons
You don’t need any coding skills Usually comes with strings attached
You don’t need any design skills
Quick turn around Less flexibility
Easy to publish
Usually includes hosting and domain names for a premium cost Expensive
User friendly: WYSIWYG (What You See Is What You Get)
Using a free Content Management System (CMS)
Pros Cons
Flexible Regular updates are required to make the site safe from hackers
Advanced features
Easy to publish
User friendly The CMS stores everything separately, then assembles it on the fly when the web client requests a page, which means they can be slow
Usually includes hosting and free for basic websites
Content can be updated rapidly
Continue

You chose to set up your website using a website/blog builder service. What are the PROS and CONS of this method?

Using a website/blog builder service
Pros Cons
You don’t need any coding skills Usually comes with strings attached
You don’t need any design skills
Quick turn around Less flexibility
Easy to publish
Usually includes hosting and domain names for a premium cost Expensive
User friendly: WYSIWYG (What You See Is What You Get)

What about the other methods? What are the PROS and CONS of each of them?

Continue
Using a free Content Management System (CMS)
Pros Cons
Flexible Regular updates are required to make the site safe from hackers
Advanced features
Easy to publish
User friendly The CMS stores everything separately, then assembles it on the fly when the web client requests a page, which means they can be slow
Usually includes hosting and free for basic websites
Content can be updated rapidly
Doing all the setting up yourself
Pros Cons
Cost-effective Time consuming
Total Flexibility Requires design skills
Easy to publish Requires coding skills
Continue

You chose to set up your website using a free Content Management System (CMS). What are the PROS and CONS of this method?

Using a free Content Management System (CMS)
Pros Cons
Flexible Regular updates are required to make the site safe from hackers
Advanced features
Easy to publish
User friendly The CMS stores everything separately, then assembles it on the fly when the web client requests a page, which means they can be slow
Usually includes hosting and free for basic websites
Content can be updated rapidly

What about the other methods? What are the PROS and CONS of each of them?

Continue
Doing all the setting up yourself
Pros Cons
Cost-effective Time consuming
Total Flexibility Requires design skills
Easy to publish Requires coding skills
Using a website/blog builder service
Pros Cons
You don’t need any coding skills Usually comes with strings attached
You don’t need any design skills
Quick turn around Less flexibility
Easy to publish
Usually includes hosting and domain names for a premium cost Expensive
User friendly: WYSIWYG (What You See Is What You Get)
Continue

That is not quite right... Considering all your goals, the best online presence for you is a website.

Continue

Correct! Considering all your goals, the best online presence for you is a website.

Continue